Cancer Awareness

Brewery Slammed for “Pink Washing”

21/06/2022

Respected academic and alcohol harm reduction advocate Professor Jennie Conner has castigated a Dunedin brewery for using a carcinogenic (cancer-causing) product to raise money for cancer research. Emerson’s Brewery has this year been selling a ...

Cancer Society promotes awareness of alcohol cancer link

21/06/2022

Last month, the Cancer society of New Zealand launched a social media campaign to raise awareness around the link between alcohol and cancer. The Cancer Society recently surveyed more than 800 people about their awareness of the link between alco...

Just 1 drink per day can increase breast cancer risk by 25%

21/06/2022

Low rates of alcohol consumption are more harmful than previously thought. Alcohol consumption is the lifestyle factor most consistently associated with increased breast cancer risk. Women with high levels of alcohol consumption have a 40–50% highe...

Red flags for pink-washed drinks – dangers in marketing alcohol to prevent cancer.

21/05/2022

With its iconic pink ribbon, breast cancer awareness is a well-known example of cause marketing activities that differentiate and add value to brands by integrating philanthropic values with proﬁts. Pink ribbon campaigns feature women of various ag...

Brewery Slammed for “Pink Washing”

Cancer Society promotes awareness of alcohol cancer link

Just 1 drink per day can increase breast cancer risk by 25%

Red flags for pink-washed drinks – dangers in marketing alcohol to prevent cancer.

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